Blog Archive Tag: email marketing

Marketing’s History & Where We are Headed Next

The Emergence of New Mediums  The marketing landscape is evolving rapidly with the ability to impact consumers from every angle. Until recently, marketing consisted almost entirely of “outbound marketing.” Outbound marketing interrupts the consumer, talking AT them, instead of with

Cookie-Cutter Marketing: Why It Doesn’t Work

In today’s marketing climate, it can seem difficult to come up with fresh ideas that haven’t been done before. If the same old thing has worked in the past for your company, you might wonder why you should even bother

Agency Crash Course: The Importance of Time

As Parks and Recreation once said, “Time is money, money is power, power is pizza, and pizza is knowledge.” We take this to heart because let’s face it, pizza is power, and time is crucial. More often we see many

A New Era: Email Marketing 2.0

A New Era: Email Marketing 2.0 The very basic, but daunting question that marketers are faced with every single day is: What do consumers want? We may never know the exact science, but the industry is getting warmer. Ironically, we’re

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