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Dynamic Ad on Phone

How Dynamic Product Ads are Changing Retail Marketing

Brands have had to adjust to a new marketing environment with consumers unable to enter stores. It is difficult to shop for certain products online without getting the opportunity to test in person; such as shoes. In addition, the marketing

Two brains, linked as one. Representing Empathy

Implementing Empathy Marketing in your next Campaign

As cities emerge from lockdown and businesses begin to reopen across the United States, marketers are tasked with a new and unfamiliar situation. In a world where campaign messages are crafted and targeted for each specific audience, we have all

Agile Branding in a Fast Moving World

Agile branding is adapting your brand to changing market conditions. The most important part of any business is the strength of their brand. Every brand is different, but all brands are built to show the things that separate the business’

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